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You can skip the rental counter at 100+ airports across the US and Canada
Average daily prices for a 3-day trip

Greater Rochester International Airport serves as your gateway to the Finger Lakes region, where rolling hills meet pristine waterways and charming small towns dot the landscape. This area of New York offers scenic drives through wine country, historic sites, and vibrant cultural attractions. A luxury rental car enhances your Rochester experience with premium comfort and sophisticated style as you navigate the region's diverse terrain. From the elegant streets of downtown Rochester to the winding roads around the Finger Lakes, you'll appreciate the refined performance and amenities that make every journey memorable.
From Greater Rochester International Airport, you can easily access the region's most captivating destinations by car. The historic Finger Lakes wine region beckons with world-class vineyards and scenic lakeside drives. Downtown Rochester offers cultural gems like the Strong National Museum of Play and the George Eastman Museum. The nearby Genesee River Gorge provides stunning natural vistas, while charming towns like Canandaigua showcase Victorian architecture. A luxury rental car elevates your exploration with refined comfort and advanced features, ensuring you arrive at each destination in style while enjoying the smooth handling these premium vehicles provide.
The Strong National Museum of Play stands as one of Rochester's premier family attractions, celebrating the history and importance of play through interactive exhibits and collections. Located in downtown Rochester, this unique museum features everything from vintage video games to classic toys that span generations. You'll find convenient parking options in the surrounding area, making it easy to visit with your rental car. The museum's central location puts you within reach of other downtown attractions, restaurants, and shops. The comfortable ride quality of a luxury rental car makes the journey from the airport particularly enjoyable as you settle into your Rochester adventure.
The Finger Lakes region surrounding Rochester offers some of New York's most beautiful wine country, with rolling vineyards stretching along pristine lake shores. Multiple scenic routes wind through this picturesque landscape, connecting dozens of wineries and tasting rooms. The area's country roads provide perfect driving conditions for exploring at your own pace, with plenty of opportunities to stop and enjoy lake views or visit charming small towns. Many wineries offer ample parking and welcome visitors throughout the day, making it easy to plan a leisurely tour of the region's renowned wine trail.
The George Eastman Museum celebrates the legacy of photography and cinema in the historic mansion of Kodak's founder. This world-renowned institution houses extensive collections of photographs, cameras, and motion pictures that tell the story of visual media. Located in Rochester's East Avenue historic district, the museum sits amid beautiful gardens and elegant architecture that reflect the city's rich industrial heritage. The surrounding neighborhood features tree-lined streets perfect for a leisurely drive, with several parking areas available near the museum. Your luxury rental car provides the perfect complement to this sophisticated cultural destination, offering premium comfort as you explore Rochester's artistic treasures.
The Genesee River cuts through Rochester creating a dramatic gorge with waterfalls and scenic overlooks that showcase the area's natural beauty. Several parks and viewing areas provide access to these spectacular vistas, including spots where you can observe the powerful High Falls right in the city center. The gorge area connects to walking trails and green spaces that offer peaceful retreats from urban life. Parking is readily available at various access points, allowing you to explore different perspectives of this geological wonder at your leisure while enjoying the comfort your rental car provides.
Canandaigua Lake represents one of the most beautiful destinations in the Finger Lakes region, surrounded by Victorian-era architecture and pristine shoreline. The historic downtown area features antique shops, restaurants, and cultural attractions that reflect the area's 19th-century heritage. Lakefront parks provide scenic spots for relaxation, while the surrounding hills offer elevated views of the water and countryside. The drive to Canandaigua from Rochester takes you through some of New York's most picturesque rural landscapes, with well-maintained roads that showcase the region's agricultural beauty. Your luxury rental car ensures you arrive refreshed and ready to explore this charming lakeside community in comfort and style.
Turo
App-based experience
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1,600+ unique makes & models
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Traditional car rental
Standard rental counter experience
Waiting in line
Limited car selection
Get one type of car “or similar”
Pickup at retail locations
Cars owned by large corporations
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To rent a car on Turo, you must create a Turo account, have a valid driver's license, get approved to drive on Turo, and be 18 years old or older in the US, 21 years old or older in Australia, or 23 years old or older in Canada. In the UK, you must be 21 years old or older and have held a UK or EU license for at least one year, or another driver's license for at least two years. In France you must be 18 years old or older and have held a driver's license for at least 2 years, longer for certain makes and models of vehicles. When you're booking your first trip, you'll go through a quick approval process by entering your driver's license and some other information. In most cases, you'll get approved immediately, and you'll be set for all future road trips, day trips, and business trips!
Multiple gas stations operate along Brooks Avenue and Jefferson Road near Rochester airport, providing convenient fueling options for your vehicle. Electric vehicle charging stations are available at various shopping centers and hotels throughout the greater Rochester area. Downtown Rochester features several charging networks for electric cars, making it easy to power up while exploring the city's attractions.
To rent a car on Turo in the US, you must be 18 years old or older.
Turo accepts valid licenses (not expired, suspended, or revoked) that allow for full driving privileges; this includes driver's licenses issued outside of the US. Licenses that Turo doesn't accept in the US include any that have expired, have been altered, are conditional, probational, provisional, or restricted. Learner's permit/instruction permits are not accepted.
Take Brooks Avenue north from Greater Rochester International Airport, then merge onto Interstate 390 North toward Rochester. Follow I-390 for several miles before taking the Inner Loop exits that lead directly into downtown Rochester's business district. The route from Rochester airport to the city center passes through residential neighborhoods before reaching the urban core.
Luxury car rental at Greater Rochester International Airport provides enhanced comfort for exploring Rochester's scenic Finger Lakes region and upstate New York attractions. Premium vehicles offer superior performance for navigating both city streets and rural highways throughout the greater Rochester area. The airport's convenient location makes it ideal for starting your New York adventure in style with a high-end vehicle.
The New York State Thruway (Interstate 90) runs east-west through the Rochester region and requires toll payments for most sections. Tolls can be paid using E-ZPass electronic transponders or cash at traditional toll booths along the highway. Most local roads around Greater Rochester International Airport and within the city of Rochester are toll-free for everyday driving.
New York requires all passengers to wear seat belts, and drivers must have a valid license and insurance coverage when operating any vehicle. Winter weather in the Rochester area can create challenging driving conditions with snow and ice from December through March. Familiarize yourself with local traffic patterns around Greater Rochester International Airport, as rush hour congestion occurs on major highways like I-390 and Route 104.
You can get discounts and low cost car rental on Turo. On your Account page, make sure you've checked the box to receive email notifications, and enable push notifications from the Turo app in your phone settings — we'll send you occasional promo codes, discounts, and deals. Additionally, frequent travelers on Turo can get rewarded with the loyalty bonus — earn a promo code for one bonus day when you take trips totaling 10 days in a 90-day period.
The Finger Lakes Wine Trail offers stunning scenery as you drive through vineyards and charming towns south of Rochester airport. Head north to Lake Ontario's shoreline for beautiful waterfront drives and historic lighthouses. Western routes lead to Letchworth State Park, known as the "Grand Canyon of the East," making it perfect for luxury rental car adventures from Greater Rochester International Airport.
* Est. daily price. Search for up to date price information.