The hatchback is hot again
From range-topping hybrids to rugged off-roaders, Toyota is known for many things. But lately, they’ve been hard at work building cars focused on smiles per gallon. It’s what led to the celebrated GR86 and GR Supra, both collaborations with other manufacturers. And with their latest offering, they’ve introduced some fresh new attitude into an old nameplate. So get excited, because for October’s car of the month we’re taking a look at Kevin’s 2023 GR Corolla.

2023 Toyota GR Corolla
ENGINE | HORSEPOWER | 0 to 60 MPH | TOP SPEED | MILEAGE | DAILY PRICE* |
---|---|---|---|---|---|
1.6L I3 | 300 hp | 4.9 sec | 142mph | 24 mpg | $95 |
ENGINE | HP | 0 to 60 MPH | TOP SPEED | MILEAGE | DAILY PRICE* |
---|---|---|---|---|---|
1.6L I3 | 300 hp | 4.9 sec | 142 mph | 24 mpg | $95 |
Developed by Toyota’s Gazoo Racing division, the GR Corolla is a recently introduced performance variant of the Corolla Hatchback. Instead of a sensible vehicle that’s reasonably engaging to drive, we now have an engaging vehicle that happens to be sensible. It’s also notable for being the first GR model designed entirely in-house, and for driving aficionados, the end product is nothing short of jaw-dropping.
The standard Corolla hatchback already delivers everyday fun and utility, so it’s only natural that the GR Corolla would offer all that and more. But you might be surprised at how much more performance it brings to the table. The engine isn’t just an absolute riot, it produces 300 horsepower and 273 lb-ft of torque. That’s impressive for a Corolla, but astounding considering the 1.6-liter three-cylinder engine. Toyota also claims a zero-to-60 time of 4.99 seconds, earning a much-coveted spot in the “Under Five Seconds Club.”

Most modern turbocharged cars have reduced turbo lag to the point of being almost imperceptible for many drivers. This isn’t one of them. It might seem a little surprising, considering how the latest Supra drives. But while the GR Corolla’s throttle response isn’t completely free from turbo lag, you could argue that it’s all part of its boisterous personality. After all, character flaws make both people and cars that much more interesting.
When it comes to design, it’s easy for onlookers to mistake the GR Corolla as another compact commuter. The exterior looks fairly similar to its vanilla counterpart, with sleek lines and a relatively small size. But for those who know, there are a few styling cues to tell it apart. The GR is 2.4 inches wider, leading to a more aggressive stance. There’s also a vented hood with actual functionality, bucking a trend that won’t exactly be missed. Otherwise, look for the red and black GR badges placed all around the car.


If you can’t tell this hot hatch apart by its looks, you’ll almost certainly hear the difference. The triple outlet exhaust is anything but tame, ensuring that your drive includes a little drama. Other goodies on Kevin’s GR Corolla include black 18-inch alloy wheels wrapped in Michelin Pilot Sport 4 tires, a longtime enthusiast favorite. The brake system features ventilated and slotted rotors, plus red GR-branded calipers.
It’s great to see the stick shift make an incredible comeback in certain circles, and you’ll find a very satisfying example in this GR Corolla. But the fun isn’t limited to just three pedals. All models are equipped with all-wheel drive, plus a knob to adjust torque distribution. The default 60/40 split is great for daily driving, while 30/70 is designed for rear-wheel fun. We’ll take this opportunity to remind you that vehicles booked on Turo belong on the road, not the track.

The interior looks a lot like the standard Corolla Hatchback, aside from a few GR badges and a race-inspired engine starter. Drivers will appreciate the comfortable and supportive front seats, great for a longer trip or a spirited cruise. Up to five people can squeeze inside the cabin with a decent haul of cargo, but you can also fold down the rear seats to make some extra room. Toyota clearly spent most of their research and development dollars under the hood, which is just the way I like it.
Toyota has no shortage of passion projects, and it’s exciting to see another one on the road. As we look towards the future, only time will tell what’s next for the GR Corolla. If racing is any indication, maybe we’ll see one powered by liquid hydrogen. But until then, you won’t want to miss Kevin’s GR Corolla in Austin, Texas.
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