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Accelerate your entrepreneurship

Start building a small car sharing business with Turo

Take control of your financial future while cultivating your entrepreneurial fire with Turo, the world’s largest car sharing marketplace.

Turo gives budding entrepreneurs the tools and resources they need to build a small, successful portfolio of cars to share on the marketplace, and the opportunity to add thousands to their annual income.

Apply now to be paired with an Account Executive and start building your business plan.

Build a business that’s...

Scalable

You choose how many cars to share, scaling your business up or down however you want, and whether to reinvest your earnings or cash out.

Accessible

Start with a car you already own or buy one to share — any car owner can start exercising their entrepreneurial muscles.

Flexible

Whether you want to commit a lot of time or a little, you can earn at home or on the go, on your schedule, and divest any time in the highly liquid car resale market.

Entrepreneurs of all experience levels welcome

Whether you want to host a few cars to earn extra income to pay for life’s expenses, or build a small shop with a portfolio of cars, start with one car and scale how you want.

$10,516

Average annual income of 1 car*

$31,547

Average annual income of 3 cars*

$52,579

Average annual income of 5 cars*

$73,611

Average annual income of 7 cars*

$94,642

Average annual income of 9 cars*

Turo car sharing  entrepreneur standing in front of Audi with daughterTuro car sharing  entrepreneur standing in front of Audi with daughter

Built-in infrastructure to get you up & running

Turo provides the tools to help hosts thrive

Insurance included

Rest easy knowing you’re covered up to $750,000 in liability insurance from Liberty Mutual, plus you choose from an array of protection plans that include varying levels of reimbursement for physical damage. Learn more about vehicle protection.

Safety & support

Get access to 24/7 customer support, roadside assistance for your guests, an experienced trust and safety team to support you through thick and thin, and one-on-one business coaching to share market intelligence and help you build a savvy business.

Demand generation

Get instant access to a prescreened customer base of over 14 million worldwide, plus marketing and advertising support for your cars, funded by Turo, the world’s leading car sharing marketplace.

An easy-to-use app

Manage your business and your bookings seamlessly on the go — accept trips, tweak your pricing, message your guests, and more, all from your phone.

Turo car sharing entrepreneurs standing in front of rental car fleet

“We didn’t want it to be too time intensive because we both have full time jobs, and also, we want it to be a good return on our investment… The profits are great for us — we can pay off a Jeep a year!”

“We didn’t want it to be too time intensive because we both have full time jobs, and also, we want it to be a good return on our investment… The profits are great for us — we can pay off a Jeep a year!”

A powerhouse power couple

Sharing a portfolio of Jeeps in Denver

Meet Justin and Meagan, a powerhouse hosting couple out of Denver, CO. The team started sharing Meagan’s Jeep to try Turo on for size as a novel investment opportunity, and scaled their Jeep-sharing business up to six cars to help build their savings and diversify their investment portfolio as they maintain their full time jobs.

Read their story

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Turo car sharing entrepreneur standing with his BMW

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Turo car sharing entrepreneur standing in front of her rental car fleet

How Turo host Hashim created a profitable business in four months

See how Canadian host Hashim dreamed big, started small, and turned a profit

Turo car sharing entrepreneur standing in front of his Corvette and Lexus
Turo business account executive

Start building your business plan

Apply today to be connected with a Turo Account Executive, and take control of your financial future tomorrow.

  1. Please note: Aspiring entrepreneurs in California, Oregon, and Washington should be aware of existing peer-to-peer car sharing legislation that limits the amount of income hosts are supposed to earn from car sharing in certain scenarios. To learn more about this legislation so you can decide whether it’s right for you, review this article.

  2. * Figures represent the average Turo earnings among all US-based hosts with two or more active vehicles, with at least seven trip days per month, with a vehicle value between $25,000 and $34,999, from January 2018 to March 2020.