740i M interior :
The build quality is top-notch and refined, with exceptional-quality materials throughout. There's incredible interior space, and the extra-long doors make it easy to get in and out of this big sedan. The controls are easy to locate and use, and the iDrive technology interface continues to improve.
The 7 Series offers an impressive array of technology, especially once you dip into the options menu. There's plenty of connectivity, but Apple CarPlay is oddly subscription-based and Android Auto isn't available at all. The standard accident avoidance tech is appreciated.
The 7 Series boasts an impressively smooth ride and exceptionally quiet interior, as well as a number of options for personalizing the climate for each passenger and standard seats that are comfortable and highly adjustable.