Jobs @ Turo

Influencer Marketing Specialist

San Francisco
<p><span style="font-weight: 400;">Turo is looking for an Influencer Marketing Specialist to develop and execute our influencer marketing strategies and creative campaigns. The perfect candidate must have deep experience identifying and engaging with influencers in the automotive, lifestyle, and outdoors spaces; have expertise managing influencer outreach programs; be a natural networker and relationship builder; and have an eye for creating compelling, on-brand content.</span></p> <p>The Influencer Marketing Specialist will be responsible for cultivating and managing our influencer/ambassador campaigns and related events, as well as developing relationships with influencers across all social platforms.</p> <p>This dynamic person will be culturally attuned and know how to uncover emerging trends and influential talent. They will have experience strategizing innovative ways to leverage influencers to grow brands and will have the ability to constantly evolve our approach.</p> <h6>Responsibilities</h6> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">Identify and cultivate relationships with key influencers across multiple digital platforms, including YouTube, Instagram, Twitter, blogs, and more</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Constantly network with both established and up-and-coming influencers that are the perfect fit with the Turo brand</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Craft quality pitches that effectively communicate Turo’s unique value propositions</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Manage all influencer projects from start to finish</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Define, track, and own the KPIs for our influencer initiatives</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Keep abreast of emerging trends, technologies, and influencers</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Collaborate with internal teams (comms, marketing, and creative) to plan and execute campaigns</span></li> </ul> <h6>Requirements</h6> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">3-5 years experience in influencer marketing, PR, social media marketing, or business development </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Bachelor's degree</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Excellent understanding of the influencer space and how an influencer program can complement communications and the broader marketing team</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">An expert at identifying trending accounts and social media trends</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">You are a social maven and live and breathe for networking; not only do you have relationships and work experience with bloggers and influencers, but you might be an influencer yourself</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Excellent project management skills with an eye for details, including drafting contracts, negotiating fees, collaborating with team members to execute, and following through</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Ability to tell compelling stories and sell ideas to influencers &amp; internally </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Event management experience </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Flawless communication, writing, project management, relationship building, and cross-functional collaboration skills</span></li> </ul> <h6><strong>Benefits:</strong></h6> <ul> <li>Competitive salary and meaningful equity</li> <li>Employer paid medical, dental, and vision insurance</li> <li>Apple equipment</li> <li>Four weeks paid time off, 11 paid holidays, volunteer time off, parental leave</li> <li>Weekly catered lunch</li> <li>Company-sponsored happy hours and team events</li> <li>Turo owner matching and vehicle reimbursement program</li> <li>Turo travel credit every month</li> </ul> <p>We're an equal opportunity employer and value diversity at our company. We don't discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, or disability status. When in doubt, please apply!</p> <h6> </h6>


Interested? Apply here.