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Accelerate your entrepreneurship

Start building a small car sharing business with Turo

Take control of your financial future while cultivating your entrepreneurial fire with Turo, the world’s largest car sharing marketplace.

Turo gives budding entrepreneurs the tools and resources they need to build a small, successful portfolio of cars to share on the marketplace, and the opportunity to add thousands to their annual income.

List your first car now to get started, then build your business plan and scale how you want!

Get started

Build a business that’s...


You choose how many cars to share, scaling your business up or down however you want, and whether to reinvest your earnings or cash out.


Start with a car you already own or buy one to share — any car owner can start exercising their entrepreneurial muscles.


Whether you want to commit a lot of time or a little, you can earn at home or on the go, on your schedule, and divest any time in the highly liquid car resale market.

Entrepreneurs of all experience levels welcome

Whether you just want to earn extra income to pay for life’s expenses, or build a small business with a portfolio of cars, start with one car and scale how you want. Read out more about how to scale up your car sharing business.


Average annual income of 1 car*


Average annual income of 3 cars*


Average annual income of 5 cars*


Average annual income of 7 cars*


Average annual income of 9 cars*

Turo car sharing  entrepreneur standing in front of Audi with daughterTuro car sharing  entrepreneur standing in front of Audi with daughter

Built-in infrastructure to get you up & running

Turo provides the tools to help hosts thrive

Insurance included

Rest easy knowing you’re covered up to £20,000,000 in liability insurance from Aioi Nissay Dowa Insurance as well as physical damage protection for your car up to £100,000*. Learn more about vehicle protection.

Safety & support

Get access to Customer Support, 24/7 roadside assistance for your guests, an experienced trust and safety team to support you through thick and thin, and one-on-one business coaching to share market intelligence and help you build a savvy business.

Demand generation

Get instant access to a prescreened customer base of over 14 million worldwide, plus marketing and advertising support for your cars, funded by Turo, the world’s leading car sharing marketplace.

An easy-to-use app

Manage your business and your bookings seamlessly on the go — accept trips, tweak your pricing, message your guests, and more, all from your phone.

Hear Valerie's Story

Turo host Valerie's video story
Play this videoPlay this video

All Star Host Valerie explains how Turo has impacted her life

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Start building your business plan

Download our Small Business Guide for more information on how to build a successful car sharing business on Turo.

Ready to get started? List your first car today and start taking control of your financial future.

  1. * Figures represent the average Turo earnings among all UK-based hosts with two or more active vehicles, with at least 10 trip days per month, with a vehicle value between £8,000 and £25,000 from October 2018 - January 2021. Figures exclude reimbursements. Figures exclude data from April 20' and May 20' during which the UK was in a national lockdown.