{"id":5771,"date":"2017-05-10T14:05:58","date_gmt":"2017-05-10T21:05:58","guid":{"rendered":"https:\/\/turo.com\/blog\/?p=5771"},"modified":"2025-03-31T08:19:45","modified_gmt":"2025-03-31T15:19:45","slug":"turo-market-guide-houston","status":"publish","type":"post","link":"https:\/\/turo.com\/blog\/community\/turo-market-guide-houston\/","title":{"rendered":"Turo market guide: Houston"},"content":{"rendered":"

Shortly after hosting Superbowl XI earlier this year, the Houston market also hosted its 10,000th Turo trip. Houston has been on the up-and-up ever since, with this month pacing to be the market\u2019s biggest month ever. What better time to get together for the city\u2019s first community party? To get you psyched for tomorrow\u2019s event,<\/span><\/a> we took a deep dive into the market\u2019s data to help you understand what makes Houston do-si-do all year round.<\/span><\/p>\n

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Cindy\u2019s Volkswagen Tiguan<\/p><\/div>\n

What do travelers\u00a0want? \u00a0<\/span><\/h3>\n

With thousands of cars to choose from in the area, it\u2019s not surprising that most travelers in Houston seek to refine their search. 57% of the market\u2019s searches in the last year have fine-tuned their results with sorting and filters. A sort by price is the most popular, used in 13% of all Houston\u2019s searches. The majority of searches, however, are more interested in renting a particular type of car. Together, the f<\/span>ilters for category, type, and make are used in over a third of searches without any pricing parameters.<\/span><\/p>\n

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Mark’s Honda Accord Hybrid<\/p><\/div>\n

Most folks are looking for a flashy sedan. Popular categories like \u201cUpscale\u201d and “Fast and fun\u201d are used twice as often\u00a0as the more utilitarian categories like \u201cEveryday drivers\u201d and \u201cBackroads-ready\u201d. BMW and Mercedes-Benz are among the most-searched makes nationally, as well as in the Houston market. In true Texas fashion, Chevrolet makes the ranks as the third most searched make in the area. <\/span><\/p>\n

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Dustin\u2019s Chevrolet Corvette Stingray<\/p><\/div>\n

Which\u00a0cars get booked most? <\/span><\/h3>\n

Sedans are particularly popular in Houston, fulfilling 82% of trips in the last year. A little less than half of the trips booked are in the standard \u201cEveryday drivers\u201d category. Toyota, Honda, and Nissan are the most often booked makes in the market. Although these makes are not among the most sought-after, they get booked twice as much as any of the other makes except one: Chevy. Chevrolets are among both the most searched and most booked makes for the Houston market.<\/span><\/p>\n

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Simon’s Chevrolet Silverado 1500<\/p><\/div>\n

Clutch City seasonality &\u00a0trip types<\/span><\/h3>\n

Similar to Turo\u2019s national trend, the winter holiday months are\u00a0a peak season for the market. Come January, things slow down and gradually build back up again throughout the Spring, reaching its peak in May and the warm early summer months. <\/span><\/p>\n

The average trip length is\u00a05.44 days \u2014 higher than many other\u00a0markets. These longer trips prove to be extra clutch during the slower months when the average trip lasts longer than the busier months.<\/p>\n

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Solomon’s Toyota Camry<\/p><\/div>\n

It ain\u2019t their first rodeo<\/span><\/h3>\n

These owners have risen to the top of the ranks as our most active and established hosts. <\/span><\/p>\n

1. From Kia to Porsche and just about everything in between, Ayan<\/a> has been building out a diverse fleet of cars for almost two years now. With 589 trips and counting, he has hosted nearly twice as many trips\u00a0as most of the market\u2019s most active hosts.\u00a0<\/span><\/p>\n

2. Retired school teacher and Marine Corps veteran, Charles<\/a>, has been serving the Turo community for two years now with a 100% response rate and one of the fastest response times among his peers. 329 trips and counting, his guests\u00a0(many of them repeat customers) rave about Charles as a five-star host.<\/p>\n

3. Repping the Outer Loop in Katy, Taly<\/a> has 324 trips under his belt since joining the community just over two years ago. Frequently hosting longer duration trips, he takes home more earnings than most hosts without having to hand over the keys as often.<\/p>\n

4. Taking advantage of the strong demand for luxury wheels in Houston, Christopher<\/a> has a diverse fleet of upscale models all priced under $55 to also offer value to travelers looking for the finer things.\u00a0<\/span><\/p>\n

5. Madhu<\/a> and her husband have hosted over 200 trips so far with their two Corollas and Nissan Versa. Their prime downtown location works to their advantage but they also appeal to travelers by offering a $40 delivery to both local airports or anywhere else within 25 miles.<\/p>\n

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Madhu’s Toyota Corolla<\/p><\/div>\n

Rising stars<\/h3>\n

Hosting their first trips within the last year, these rookie hosts have already started to make a name for themselves in our community and deserve an honorable mention. <\/span><\/p>\n

1. Since hosting his first trip in June of last year, Tarif<\/a> has hosted a whopping 327 trips\u00a0\u2014 one of the most active hosts this year. When he\u2019s not running his business, he\u2019s a poet and author. <\/span><\/p>\n

2.\u00a0Oscar<\/a> first listed his Elantra in October of last year and has since added an additional two cars to his fleet to host over 200 trips.<\/span><\/p>\n

3. Want a little bit of everything? Come to Papa! Papa Zack<\/a> owns the Original Napoli<\/a>\u00a0<\/span>restaurants around town so delighting customers is his specialty. He\u2019s got everything from daily driver bargains to trucks, classics, and elite show stoppers. <\/span><\/p>\n

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Papa’s Mercedes-Benz G Class<\/p><\/div>\n

See y\u2019all tomorrow? <\/span><\/h3>\n

We\u2019ve only just scraped the surface of Turo\u2019s Houston market here and look forward to meeting our community tomorrow to explore even more. If you haven\u2019t had the chance to register yet, be sure to do so while there\u2019s still space available!<\/span><\/p>\n

RSVP for tomorrow!<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"

Shortly after hosting Superbowl XI earlier this year, the Houston market also hosted its 10,000th Turo trip. Houston has been on the up-and-up ever since, with this month pacing to…<\/p>\n","protected":false},"author":38,"featured_media":5785,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[60,72],"tags":[181],"class_list":["post-5771","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-community","category-insights","tag-market-guide"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t