{"id":4156,"date":"2017-02-03T15:09:15","date_gmt":"2017-02-03T23:09:15","guid":{"rendered":"https:\/\/turo.com\/blog\/?p=4156"},"modified":"2025-03-21T05:26:04","modified_gmt":"2025-03-21T12:26:04","slug":"the-big-game-mvp-car-through-the-years","status":"publish","type":"post","link":"https:\/\/turo.com\/blog\/gearheads\/the-big-game-mvp-car-through-the-years\/","title":{"rendered":"The big game MVP car through the years"},"content":{"rendered":"<p><span style=\"font-weight: 400\">From Blake Griffin <\/span><a href=\"https:\/\/www.youtube.com\/watch?v=EnXHiSQ-rGk\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400\">jumping over a Kia<\/span><\/a><span style=\"font-weight: 400\"> to anything NASCAR, American sports and the automotive industry have enjoyed a long and fruitful relationship together. Think of Shaq squeezing into a Buick or <\/span><a href=\"https:\/\/www.youtube.com\/watch?v=Cpa0lYgSWh0\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400\">this horrible 1986 Honda commercial<\/span><\/a><span style=\"font-weight: 400\"> starring a mulleted Jim McMahon. And though it may not be a cornerstone of these corporate sponsorship strategies, the Super Bowl MVP car has its own history of triumphant and awkward moments.<\/span><\/p>\n<p><span style=\"font-weight: 400\">At Super Bowl I, quarterback Bart Starr led the Green Bay Packers to a 35-10 victory over the Kansas City Chiefs. He earned MVP honors and a slick 1967 Corvette Roadster, kicking off one of football\u2019s most traditional hand-offs, the Super Bowl MVP car giveaway. The Packers repeated in Super Bowl II with Starr winning a second Corvette, which he generously auctioned off to support a Wisconsin home for at-risk boys.<\/span><\/p>\n<p><span style=\"font-weight: 400\">The 1969 NFL championship \u2014 the first to actually bear the name \u201cSuper Bowl\u201d \u2014saw Joe Namath lead his New York Jets to an upset over Johnny Unitas\u2019 Colts, then based in Baltimore. The prize for his MVP performance was a blue Dodge Charger R\/T, complete with a snarling 440-cid V8. \u201cThat\u2019s why I call the MVP car a win-win-win,\u201d Namath explained. \u201cEven Uncle Sam gets his cut.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400\">While the first years of the Super Bowl coincided with the heyday of American muscle, not every MVP was so fired up about receiving a testosterone-spewing pony car. In 1972, Roger Staubach piloted the Dallas Cowboys to their very first title on his way to becoming Super Bowl VI MVP. When informed that he\u2019d won a Dodge Charger, he shrugged and asked for a station wagon instead. \u201cWe had three kids,\u201d Staubach says now. \u201cWhat was I going to do with a Dodge Charger?\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400\">The Washington Redskins took 1988\u2019s Super Bowl XXII, led by a four-touchdown performance from quarterback Doug Williams. For winning the game\u2019s MVP award, Williams was given a sleek burgundy Subaru XT, a departure from the land yachts that came before it. He gave the coupe a try, but size became an issue for the 6\u20194, 225-lb Williams and eventually led him to give it up. \u201cI drove it for about six months,\u201d he told <\/span><i><span style=\"font-weight: 400\">Sports Illustrated<\/span><\/i><span style=\"font-weight: 400\">. \u201cThen I signed it over to my brother, who probably drove it for eight years. I wish Subarus were as big back then as they are now.\u201d The very next year, Super Bowl XXIII MVP and 49ers great Jerry Rice gave away his Subaru XT6 even faster by <\/span><span style=\"font-weight: 400\">offering it to his mom<\/span><span style=\"font-weight: 400\"> in his MVP acceptance speech.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Fast forward to last decade, when Cadillac let the MVPs answer a multiple-choice question and choose their own prize. It was a nice idea, but the players were less imaginative. From 2002 to 2009, only Deion Branch opted for anything other than an Escalade when he came away with the convertible XLR in 2005.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Drew Brees put New Orleans on his back and delivered one of the feel-good sports stories of 2010, winning the title for the Saints and game MVP for himself. Unfortunately for Brees, the Super Bowl was held soon after GM received massive government bailouts, and gifting a car to the multi-millionaire quarterback was not high on GM\u2019s list of priorities. At least he got to hang out with <\/span><span style=\"font-weight: 400\">Mickey Mouse<\/span><span style=\"font-weight: 400\">.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Eli Manning was named Super Bowl MVP for the second time in 2012, but instead of winning a second Escalade, broadcaster Dan Patrick handed Manning the keys to a 2012 Corvette Grand Sport Convertible Continental Edition. It boasted the Chevrolet 100<\/span><span style=\"font-weight: 400\">th<\/span><span style=\"font-weight: 400\"> anniversary package with such colorful highlights as satin black wheels, carbon flash metallic paint, and a black suede-trimmed black interior. It\u2019s a black Corvette. <\/span><\/p>\n<p><span style=\"font-weight: 400\">The Patriots won again in 2014, and again Tom Brady was named MVP, and again he won a new car. Except Tom Brady doesn\u2019t need a new car. So, in a <\/span><a href=\"https:\/\/www.youtube.com\/watch?v=jxnGH4OT7PA\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400\">heartwarming gesture<\/span><\/a><span style=\"font-weight: 400\">, Brady gave the prize 2015 Chevy Colorado to reserve cornerback Malcolm Butler, who made the game-clinching interception against the Seattle Seahawks. It is reportedly the second car he\u2019s ever owned, and he still drives it every day, everywhere.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Poor Von Miller was the first super bowl MVP to miss out on winning a car after Hyundai took over sponsorship duties and broke tradition by discontinuing the MVP car giveaway in 2016. Miller, however, took a page out of Brady\u2019s book and purchased a <\/span><a href=\"http:\/\/sportsday.dallasnews.com\/high-school\/high-schools\/2016\/07\/07\/desoto-alum-nfl-star-von-miller-donating-ford-explorer-police-department-money-fire-department\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400\">2016 Ford Interceptor SUV <\/span><\/a><span style=\"font-weight: 400\">which he then donated to the DeSoto Police Department in Texas. <\/span><\/p>\n<p><span style=\"font-weight: 400\">The MVP of this year\u2019s Super Bowl matchup between the Atlanta Falcons and (surprise) Tom Brady\u2019s Patriots will not receive a car from Hyundai as reward. Instead, 2017 Pro Bowl MVPs Travis Kelce and Lorenzo Alexander each won a 2017 Hyundai Genesis for their performances. Congratulations, boys.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>From Blake Griffin jumping over a Kia to anything NASCAR, American sports and the automotive industry have enjoyed a long and fruitful relationship together. Think of Shaq squeezing into a&#8230;<\/p>\n","protected":false},"author":5,"featured_media":15802,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[54],"tags":[],"class_list":["post-4156","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gearheads"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.2.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"Until last year, each Super Bowl MVP has been awarded a car after the game. 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