{"id":14780,"date":"2020-01-10T10:15:35","date_gmt":"2020-01-10T18:15:35","guid":{"rendered":"https:\/\/turo.com\/blog\/?p=14780"},"modified":"2025-04-02T23:39:46","modified_gmt":"2025-04-03T06:39:46","slug":"how-the-bmw-i8-popularized-hybrid-sports-cars","status":"publish","type":"post","link":"https:\/\/turo.com\/blog\/gearheads\/how-the-bmw-i8-popularized-hybrid-sports-cars\/","title":{"rendered":"How the BMW i8 popularized hybrid sports cars"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\" style=\"text-align:center\">BMW i8, the first proper eco-friendly sports car<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">From their inception until very recently, hybrid cars were strictly considered to be boring commuter cars, fuel-efficient blobs to get you from point A to point B. The idea of a fun, sporty, performance-minded hybrid was kicked around between car companies but only ever teased as a concept.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In 2009 <a href=\"https:\/\/turo.com\/us\/en-us\/car-rental\/bmw\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"BMW (opens in a new tab)\">BMW<\/a> teased a hybrid sports car called the Vision EfficientDynamics Concept Car (just rolls off the tongue) at the International Motor Show in Germany. It featured a 1.5L turbo diesel engine and plug-in hybrid options. This evolved into the first concept for the i8, which was shown at the same show in 2011, with multiple versions of the same model popping up at shows over the next couple of years.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"2499\" height=\"1250\" src=\"https:\/\/blog.turo.com\/blog\/wp-content\/uploads\/2020\/01\/r7d2dcblQNy3LBiW9OQClw.jpg?fit=762%2C381&amp;ssl=1\" alt=\"\" class=\"wp-image-14807\" srcset=\"https:\/\/turo.com\/blog\/wp-content\/uploads\/2020\/01\/r7d2dcblQNy3LBiW9OQClw.jpg 2499w, https:\/\/turo.com\/blog\/wp-content\/uploads\/2020\/01\/r7d2dcblQNy3LBiW9OQClw-300x150.jpg 300w, https:\/\/turo.com\/blog\/wp-content\/uploads\/2020\/01\/r7d2dcblQNy3LBiW9OQClw-1024x512.jpg 1024w, https:\/\/turo.com\/blog\/wp-content\/uploads\/2020\/01\/r7d2dcblQNy3LBiW9OQClw-768x384.jpg 768w, https:\/\/turo.com\/blog\/wp-content\/uploads\/2020\/01\/r7d2dcblQNy3LBiW9OQClw-1536x768.jpg 1536w, https:\/\/turo.com\/blog\/wp-content\/uploads\/2020\/01\/r7d2dcblQNy3LBiW9OQClw-2048x1024.jpg 2048w\" sizes=\"auto, (max-width: 2499px) 100vw, 2499px\" \/><figcaption>Sumit&#8217;s 2017 BMW i8 (Cambridge, MA)<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Finally, after what was probably a considerable amount of R&amp;D effort, the BMW i8 went into production in 2014, boasting some impressive acceleration numbers and an outrageously futuristic and sleek design.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The i8 quickly became a fan favorite for its novelty as a fuel-efficient performance car; at 112 mpg, it is one of the most economical <a href=\"https:\/\/turo.com\/us\/en-us\/sports-rental\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"sports cars (opens in a new tab)\">sports cars<\/a> you could get (though it only achieves around 27 mpg when adjusted for the real world), that is if you could afford the $140,000 price tag. The i8 has sold over 6,000 units in the United States as of 2020 and raked in multiple awards including <em>Top Gear Magazine\u2019s <\/em>car of the year award in 2014.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"2499\" height=\"1250\" src=\"https:\/\/blog.turo.com\/blog\/wp-content\/uploads\/2020\/01\/HC5ZmAmpTly1I7fmfJ2Ivw-1.jpg?fit=762%2C381&amp;ssl=1\" alt=\"\" class=\"wp-image-14811\" srcset=\"https:\/\/turo.com\/blog\/wp-content\/uploads\/2020\/01\/HC5ZmAmpTly1I7fmfJ2Ivw-1.jpg 2499w, https:\/\/turo.com\/blog\/wp-content\/uploads\/2020\/01\/HC5ZmAmpTly1I7fmfJ2Ivw-1-300x150.jpg 300w, https:\/\/turo.com\/blog\/wp-content\/uploads\/2020\/01\/HC5ZmAmpTly1I7fmfJ2Ivw-1-1024x512.jpg 1024w, https:\/\/turo.com\/blog\/wp-content\/uploads\/2020\/01\/HC5ZmAmpTly1I7fmfJ2Ivw-1-768x384.jpg 768w, https:\/\/turo.com\/blog\/wp-content\/uploads\/2020\/01\/HC5ZmAmpTly1I7fmfJ2Ivw-1-1536x768.jpg 1536w, https:\/\/turo.com\/blog\/wp-content\/uploads\/2020\/01\/HC5ZmAmpTly1I7fmfJ2Ivw-1-2048x1024.jpg 2048w\" sizes=\"auto, (max-width: 2499px) 100vw, 2499px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"2300\" height=\"1150\" src=\"https:\/\/i2.wp.com\/blog.turo.com\/blog\/wp-content\/uploads\/2020\/01\/qANyZtwpSfmlFxyMdfwjkQ.jpg?fit=762%2C381&amp;ssl=1\" alt=\"\" class=\"wp-image-14812\" srcset=\"https:\/\/turo.com\/blog\/wp-content\/uploads\/2020\/01\/qANyZtwpSfmlFxyMdfwjkQ.jpg 2300w, https:\/\/turo.com\/blog\/wp-content\/uploads\/2020\/01\/qANyZtwpSfmlFxyMdfwjkQ-300x150.jpg 300w, https:\/\/turo.com\/blog\/wp-content\/uploads\/2020\/01\/qANyZtwpSfmlFxyMdfwjkQ-1024x512.jpg 1024w, https:\/\/turo.com\/blog\/wp-content\/uploads\/2020\/01\/qANyZtwpSfmlFxyMdfwjkQ-768x384.jpg 768w, https:\/\/turo.com\/blog\/wp-content\/uploads\/2020\/01\/qANyZtwpSfmlFxyMdfwjkQ-1536x768.jpg 1536w, https:\/\/turo.com\/blog\/wp-content\/uploads\/2020\/01\/qANyZtwpSfmlFxyMdfwjkQ-2048x1024.jpg 2048w\" sizes=\"auto, (max-width: 2300px) 100vw, 2300px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Plus, even six years after its production debut, the i8 still looks like a spaceship. From the aggressive nose to the giant air-channeling rear buttresses to <a href=\"https:\/\/turo.com\/blog\/gearheads\/which-unusual-car-door-is-most-awesome\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"the butterfly doors (opens in a new tab)\">the butterfly doors<\/a>, the i8 looks every bit a cutting-edge supercar, even if the performance numbers don\u2019t quite reach the stratosphere in the minds of enthusiasts. Instead, the i8 offers an <a href=\"https:\/\/turo.com\/us\/en-us\/exotic-luxury-rental\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"exotic (opens in a new tab)\">exotic<\/a> image and exciting experience in a tech-forward package that\u2019s more accessible, practical, and easy to drive for the regular joe. It\u2019s no wonder that the i8 continues to be one of the most popular sports cars here on Turo.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Leading the sports-hybrid charge<\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1800\" height=\"900\" src=\"https:\/\/i2.wp.com\/blog.turo.com\/blog\/wp-content\/uploads\/2020\/01\/dITW9vXtTiODRV3Wyb_zyQ.jpg?fit=762%2C381&amp;ssl=1\" alt=\"\" class=\"wp-image-14813\" srcset=\"https:\/\/turo.com\/blog\/wp-content\/uploads\/2020\/01\/dITW9vXtTiODRV3Wyb_zyQ.jpg 1800w, https:\/\/turo.com\/blog\/wp-content\/uploads\/2020\/01\/dITW9vXtTiODRV3Wyb_zyQ-300x150.jpg 300w, https:\/\/turo.com\/blog\/wp-content\/uploads\/2020\/01\/dITW9vXtTiODRV3Wyb_zyQ-1024x512.jpg 1024w, https:\/\/turo.com\/blog\/wp-content\/uploads\/2020\/01\/dITW9vXtTiODRV3Wyb_zyQ-768x384.jpg 768w, https:\/\/turo.com\/blog\/wp-content\/uploads\/2020\/01\/dITW9vXtTiODRV3Wyb_zyQ-1536x768.jpg 1536w\" sizes=\"auto, (max-width: 1800px) 100vw, 1800px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">After the i8, the market really exploded for performance hybrid and electric vehicles. Car companies have been moving more towards electric drivetrains in general due to the increasing demand for EVs. Tesla has certainly been making a huge impact with its lineup and companies like Porsche have introduced models like the Panamera hybrid and Taycan. Even the likes of Ferrari are teasing an electric supercar after 2025 \u2014 the future of the car industry is without a doubt electric.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Now that manufacturers are starting to harness the performance capabilities of hybrid and electric drivetrains (there\u2019s a fast-growing number of EV sports cars being teased at every auto convention), it\u2019s easy to forget how big of an impact the i8 had. Sure it suffered from some issues in its first couple years, but that doesn\u2019t take away from the vast improvements the model made in later years.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Even with relatively low sales by BMW\u2019s standards, the i8 has played a huge role in popularizing the hybrid sports car. It showed that performance cars could be fun while combining a small engine with a battery pack, and with production of the i8 wrapping in April of 2020, that&#8217;s not a bad legacy to leave behind.<\/p>\n\n\n<div class=\"buttonWrapper\"><a class=\"button button--large button--dark\" href=\"https:\/\/turo.com\/search?makes=BMW&amp;models=i8\">Search BMW i8s<\/a><\/div>","protected":false},"excerpt":{"rendered":"<p>BMW i8, the first proper eco-friendly sports car From their inception until very recently, hybrid cars were strictly considered to be boring commuter cars, fuel-efficient blobs to get you from&#8230;<\/p>\n","protected":false},"author":28,"featured_media":14799,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[54],"tags":[],"class_list":["post-14780","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gearheads"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.2.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"Though it had its faults, the futuristic BMW i8 proved that hybrids could be exciting, fun, and appealing, leading the way for the sports EV and hybrid trend.\" \/>\n\t<meta name=\"robots\" content=\"max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n\t<meta name=\"author\" content=\"Danny Benson\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/turo.com\/blog\/gearheads\/how-the-bmw-i8-popularized-hybrid-sports-cars\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 5.0.2.1\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Field Notes: The Turo blog - Notes from the road and beyond\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"How the BMW i8 popularized hybrid sports cars | Field Notes: The Turo blog\" \/>\n\t\t<meta property=\"og:description\" content=\"Though it had its faults, the futuristic BMW i8 proved that hybrids could be exciting, fun, and appealing, leading the way for the sports EV and hybrid trend.\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/turo.com\/blog\/gearheads\/how-the-bmw-i8-popularized-hybrid-sports-cars\/\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2020-01-10T18:15:35+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2025-04-03T06:39:46+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary\" \/>\n\t\t<meta name=\"twitter:title\" content=\"How the BMW i8 popularized hybrid sports cars | Field Notes: The Turo blog\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Though it had its faults, the futuristic BMW i8 proved that hybrids could be exciting, fun, and appealing, leading the way for the sports EV and hybrid trend.\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BlogPosting\",\"@id\":\"https:\\\/\\\/turo.com\\\/blog\\\/gearheads\\\/how-the-bmw-i8-popularized-hybrid-sports-cars\\\/#blogposting\",\"name\":\"How the BMW i8 popularized hybrid sports cars | Field Notes: The Turo blog\",\"headline\":\"How the BMW i8 popularized hybrid sports cars\",\"author\":{\"@id\":\"https:\\\/\\\/turo.com\\\/blog\\\/author\\\/danny-benson\\\/#author\"},\"publisher\":{\"@id\":\"https:\\\/\\\/turo.com\\\/blog\\\/#organization\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/turo.com\\\/blog\\\/wp-content\\\/uploads\\\/2020\\\/01\\\/Screen-Shot-2020-01-09-at-1.47.33-PM.png\",\"width\":3160,\"height\":1580},\"datePublished\":\"2020-01-10T10:15:35-08:00\",\"dateModified\":\"2025-04-02T23:39:46-07:00\",\"inLanguage\":\"en-US\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/turo.com\\\/blog\\\/gearheads\\\/how-the-bmw-i8-popularized-hybrid-sports-cars\\\/#webpage\"},\"isPartOf\":{\"@id\":\"https:\\\/\\\/turo.com\\\/blog\\\/gearheads\\\/how-the-bmw-i8-popularized-hybrid-sports-cars\\\/#webpage\"},\"articleSection\":\"Gearheads\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/turo.com\\\/blog\\\/gearheads\\\/how-the-bmw-i8-popularized-hybrid-sports-cars\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/turo.com\\\/blog\\\/#listItem\",\"position\":1,\"name\":\"All Posts\",\"item\":\"https:\\\/\\\/turo.com\\\/blog\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/turo.com\\\/blog\\\/category\\\/gearheads\\\/#listItem\",\"name\":\"Gearheads\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/turo.com\\\/blog\\\/category\\\/gearheads\\\/#listItem\",\"position\":2,\"name\":\"Gearheads\",\"item\":\"https:\\\/\\\/turo.com\\\/blog\\\/category\\\/gearheads\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/turo.com\\\/blog\\\/gearheads\\\/how-the-bmw-i8-popularized-hybrid-sports-cars\\\/#listItem\",\"name\":\"How the BMW i8 popularized hybrid sports cars\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/turo.com\\\/blog\\\/#listItem\",\"name\":\"All Posts\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/turo.com\\\/blog\\\/gearheads\\\/how-the-bmw-i8-popularized-hybrid-sports-cars\\\/#listItem\",\"position\":3,\"name\":\"How the BMW i8 popularized hybrid sports cars\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/turo.com\\\/blog\\\/category\\\/gearheads\\\/#listItem\",\"name\":\"Gearheads\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/turo.com\\\/blog\\\/#organization\",\"name\":\"Turo\",\"description\":\"Notes from the road and beyond\",\"url\":\"https:\\\/\\\/turo.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/turo.com\\\/staging\\\/turo-wp\\\/wp-content\\\/uploads\\\/2022\\\/06\\\/turo-logo-vector.png\",\"@id\":\"https:\\\/\\\/turo.com\\\/blog\\\/gearheads\\\/how-the-bmw-i8-popularized-hybrid-sports-cars\\\/#organizationLogo\"},\"image\":{\"@id\":\"https:\\\/\\\/turo.com\\\/blog\\\/gearheads\\\/how-the-bmw-i8-popularized-hybrid-sports-cars\\\/#organizationLogo\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/turo.com\\\/blog\\\/author\\\/danny-benson\\\/#author\",\"url\":\"https:\\\/\\\/turo.com\\\/blog\\\/author\\\/danny-benson\\\/\",\"name\":\"Danny Benson\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\\\/\\\/turo.com\\\/blog\\\/gearheads\\\/how-the-bmw-i8-popularized-hybrid-sports-cars\\\/#authorImage\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/436560a36d4ac64f8fff95d0a40f62638fb07dc21fda4e61910ee76b84a3782c?s=96&d=mm&r=g\",\"width\":96,\"height\":96,\"caption\":\"Danny Benson\"}},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/turo.com\\\/blog\\\/gearheads\\\/how-the-bmw-i8-popularized-hybrid-sports-cars\\\/#webpage\",\"url\":\"https:\\\/\\\/turo.com\\\/blog\\\/gearheads\\\/how-the-bmw-i8-popularized-hybrid-sports-cars\\\/\",\"name\":\"How the BMW i8 popularized hybrid sports cars | Field Notes: The Turo blog\",\"description\":\"Though it had its faults, the futuristic BMW i8 proved that hybrids could be exciting, fun, and appealing, leading the way for the sports EV and hybrid trend.\",\"inLanguage\":\"en-US\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/turo.com\\\/blog\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/turo.com\\\/blog\\\/gearheads\\\/how-the-bmw-i8-popularized-hybrid-sports-cars\\\/#breadcrumblist\"},\"author\":{\"@id\":\"https:\\\/\\\/turo.com\\\/blog\\\/author\\\/danny-benson\\\/#author\"},\"creator\":{\"@id\":\"https:\\\/\\\/turo.com\\\/blog\\\/author\\\/danny-benson\\\/#author\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/turo.com\\\/blog\\\/wp-content\\\/uploads\\\/2020\\\/01\\\/Screen-Shot-2020-01-09-at-1.47.33-PM.png\",\"@id\":\"https:\\\/\\\/turo.com\\\/blog\\\/gearheads\\\/how-the-bmw-i8-popularized-hybrid-sports-cars\\\/#mainImage\",\"width\":3160,\"height\":1580},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/turo.com\\\/blog\\\/gearheads\\\/how-the-bmw-i8-popularized-hybrid-sports-cars\\\/#mainImage\"},\"datePublished\":\"2020-01-10T10:15:35-08:00\",\"dateModified\":\"2025-04-02T23:39:46-07:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/turo.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/turo.com\\\/blog\\\/\",\"name\":\"Field Notes: The Turo blog\",\"description\":\"Notes from the road and beyond\",\"inLanguage\":\"en-US\",\"publisher\":{\"@id\":\"https:\\\/\\\/turo.com\\\/blog\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO -->\n\n","aioseo_head_json":{"title":"How the BMW i8 popularized hybrid sports cars | Field Notes: The Turo blog","description":"Though it had its faults, the futuristic BMW i8 proved that hybrids could be exciting, fun, and appealing, leading the way for the sports EV and hybrid trend.","canonical_url":"https:\/\/turo.com\/blog\/gearheads\/how-the-bmw-i8-popularized-hybrid-sports-cars\/","robots":"max-snippet:-1, max-image-preview:large, max-video-preview:-1","keywords":"","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BlogPosting","@id":"https:\/\/turo.com\/blog\/gearheads\/how-the-bmw-i8-popularized-hybrid-sports-cars\/#blogposting","name":"How the BMW i8 popularized hybrid sports cars | Field Notes: The Turo blog","headline":"How the BMW i8 popularized hybrid sports cars","author":{"@id":"https:\/\/turo.com\/blog\/author\/danny-benson\/#author"},"publisher":{"@id":"https:\/\/turo.com\/blog\/#organization"},"image":{"@type":"ImageObject","url":"https:\/\/turo.com\/blog\/wp-content\/uploads\/2020\/01\/Screen-Shot-2020-01-09-at-1.47.33-PM.png","width":3160,"height":1580},"datePublished":"2020-01-10T10:15:35-08:00","dateModified":"2025-04-02T23:39:46-07:00","inLanguage":"en-US","mainEntityOfPage":{"@id":"https:\/\/turo.com\/blog\/gearheads\/how-the-bmw-i8-popularized-hybrid-sports-cars\/#webpage"},"isPartOf":{"@id":"https:\/\/turo.com\/blog\/gearheads\/how-the-bmw-i8-popularized-hybrid-sports-cars\/#webpage"},"articleSection":"Gearheads"},{"@type":"BreadcrumbList","@id":"https:\/\/turo.com\/blog\/gearheads\/how-the-bmw-i8-popularized-hybrid-sports-cars\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/turo.com\/blog\/#listItem","position":1,"name":"All Posts","item":"https:\/\/turo.com\/blog\/","nextItem":{"@type":"ListItem","@id":"https:\/\/turo.com\/blog\/category\/gearheads\/#listItem","name":"Gearheads"}},{"@type":"ListItem","@id":"https:\/\/turo.com\/blog\/category\/gearheads\/#listItem","position":2,"name":"Gearheads","item":"https:\/\/turo.com\/blog\/category\/gearheads\/","nextItem":{"@type":"ListItem","@id":"https:\/\/turo.com\/blog\/gearheads\/how-the-bmw-i8-popularized-hybrid-sports-cars\/#listItem","name":"How the BMW i8 popularized hybrid sports cars"},"previousItem":{"@type":"ListItem","@id":"https:\/\/turo.com\/blog\/#listItem","name":"All Posts"}},{"@type":"ListItem","@id":"https:\/\/turo.com\/blog\/gearheads\/how-the-bmw-i8-popularized-hybrid-sports-cars\/#listItem","position":3,"name":"How the BMW i8 popularized hybrid sports cars","previousItem":{"@type":"ListItem","@id":"https:\/\/turo.com\/blog\/category\/gearheads\/#listItem","name":"Gearheads"}}]},{"@type":"Organization","@id":"https:\/\/turo.com\/blog\/#organization","name":"Turo","description":"Notes from the road and beyond","url":"https:\/\/turo.com\/blog\/","logo":{"@type":"ImageObject","url":"https:\/\/turo.com\/staging\/turo-wp\/wp-content\/uploads\/2022\/06\/turo-logo-vector.png","@id":"https:\/\/turo.com\/blog\/gearheads\/how-the-bmw-i8-popularized-hybrid-sports-cars\/#organizationLogo"},"image":{"@id":"https:\/\/turo.com\/blog\/gearheads\/how-the-bmw-i8-popularized-hybrid-sports-cars\/#organizationLogo"}},{"@type":"Person","@id":"https:\/\/turo.com\/blog\/author\/danny-benson\/#author","url":"https:\/\/turo.com\/blog\/author\/danny-benson\/","name":"Danny Benson","image":{"@type":"ImageObject","@id":"https:\/\/turo.com\/blog\/gearheads\/how-the-bmw-i8-popularized-hybrid-sports-cars\/#authorImage","url":"https:\/\/secure.gravatar.com\/avatar\/436560a36d4ac64f8fff95d0a40f62638fb07dc21fda4e61910ee76b84a3782c?s=96&d=mm&r=g","width":96,"height":96,"caption":"Danny Benson"}},{"@type":"WebPage","@id":"https:\/\/turo.com\/blog\/gearheads\/how-the-bmw-i8-popularized-hybrid-sports-cars\/#webpage","url":"https:\/\/turo.com\/blog\/gearheads\/how-the-bmw-i8-popularized-hybrid-sports-cars\/","name":"How the BMW i8 popularized hybrid sports cars | Field Notes: The Turo blog","description":"Though it had its faults, the futuristic BMW i8 proved that hybrids could be exciting, fun, and appealing, leading the way for the sports EV and hybrid trend.","inLanguage":"en-US","isPartOf":{"@id":"https:\/\/turo.com\/blog\/#website"},"breadcrumb":{"@id":"https:\/\/turo.com\/blog\/gearheads\/how-the-bmw-i8-popularized-hybrid-sports-cars\/#breadcrumblist"},"author":{"@id":"https:\/\/turo.com\/blog\/author\/danny-benson\/#author"},"creator":{"@id":"https:\/\/turo.com\/blog\/author\/danny-benson\/#author"},"image":{"@type":"ImageObject","url":"https:\/\/turo.com\/blog\/wp-content\/uploads\/2020\/01\/Screen-Shot-2020-01-09-at-1.47.33-PM.png","@id":"https:\/\/turo.com\/blog\/gearheads\/how-the-bmw-i8-popularized-hybrid-sports-cars\/#mainImage","width":3160,"height":1580},"primaryImageOfPage":{"@id":"https:\/\/turo.com\/blog\/gearheads\/how-the-bmw-i8-popularized-hybrid-sports-cars\/#mainImage"},"datePublished":"2020-01-10T10:15:35-08:00","dateModified":"2025-04-02T23:39:46-07:00"},{"@type":"WebSite","@id":"https:\/\/turo.com\/blog\/#website","url":"https:\/\/turo.com\/blog\/","name":"Field Notes: The Turo blog","description":"Notes from the road and beyond","inLanguage":"en-US","publisher":{"@id":"https:\/\/turo.com\/blog\/#organization"}}]},"og:locale":"en_US","og:site_name":"Field Notes: The Turo blog - Notes from the road and beyond","og:type":"article","og:title":"How the BMW i8 popularized hybrid sports cars | Field Notes: The Turo blog","og:description":"Though it had its faults, the futuristic BMW i8 proved that hybrids could be exciting, fun, and appealing, leading the way for the sports EV and hybrid trend.","og:url":"https:\/\/turo.com\/blog\/gearheads\/how-the-bmw-i8-popularized-hybrid-sports-cars\/","article:published_time":"2020-01-10T18:15:35+00:00","article:modified_time":"2025-04-03T06:39:46+00:00","twitter:card":"summary","twitter:title":"How the BMW i8 popularized hybrid sports cars | Field Notes: The Turo blog","twitter:description":"Though it had its faults, the futuristic BMW i8 proved that hybrids could be exciting, fun, and appealing, leading the way for the sports EV and hybrid trend."},"aioseo_meta_data":{"post_id":"14780","title":"How the BMW i8 popularized hybrid sports cars | #site_title","description":"Though it had its faults, the futuristic BMW i8 proved that hybrids could be exciting, fun, and appealing, leading the way for the sports EV and hybrid trend.","keywords":null,"keyphrases":null,"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":null,"og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":null,"isEnabled":true},"graphs":[]},"schema_type":null,"schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":null,"robots_max_videopreview":null,"robots_max_imagepreview":"large","priority":null,"frequency":null,"local_seo":null,"limit_modified_date":false,"created":"2022-06-21 15:58:45","updated":"2026-05-15 10:51:02","ai":null,"breadcrumb_settings":null,"seo_analyzer_scan_date":null,"focus_keyword":null,"additional_keywords":null,"truseo_locale":null},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/turo.com\/blog\/\" title=\"All Posts\">All Posts<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">\u203a<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/turo.com\/blog\/category\/gearheads\/\" title=\"Gearheads\">Gearheads<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">\u203a<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\tHow the BMW i8 popularized hybrid sports cars\n\t\t<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"All Posts","link":"https:\/\/turo.com\/blog\/"},{"label":"Gearheads","link":"https:\/\/turo.com\/blog\/category\/gearheads\/"},{"label":"How the BMW i8 popularized hybrid sports cars","link":"https:\/\/turo.com\/blog\/gearheads\/how-the-bmw-i8-popularized-hybrid-sports-cars\/"}],"_links":{"self":[{"href":"https:\/\/turo.com\/blog\/wp-json\/wp\/v2\/posts\/14780","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/turo.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/turo.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/turo.com\/blog\/wp-json\/wp\/v2\/users\/28"}],"replies":[{"embeddable":true,"href":"https:\/\/turo.com\/blog\/wp-json\/wp\/v2\/comments?post=14780"}],"version-history":[{"count":1,"href":"https:\/\/turo.com\/blog\/wp-json\/wp\/v2\/posts\/14780\/revisions"}],"predecessor-version":[{"id":32110,"href":"https:\/\/turo.com\/blog\/wp-json\/wp\/v2\/posts\/14780\/revisions\/32110"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/turo.com\/blog\/wp-json\/wp\/v2\/media\/14799"}],"wp:attachment":[{"href":"https:\/\/turo.com\/blog\/wp-json\/wp\/v2\/media?parent=14780"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/turo.com\/blog\/wp-json\/wp\/v2\/categories?post=14780"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/turo.com\/blog\/wp-json\/wp\/v2\/tags?post=14780"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}