{"id":11094,"date":"2018-07-27T09:25:27","date_gmt":"2018-07-27T16:25:27","guid":{"rendered":"https:\/\/turo.com\/blog\/?p=11094"},"modified":"2025-04-01T00:44:15","modified_gmt":"2025-04-01T07:44:15","slug":"yes-you-do-need-a-pickup-truck","status":"publish","type":"post","link":"https:\/\/turo.com\/blog\/gearheads\/yes-you-do-need-a-pickup-truck\/","title":{"rendered":"Yes, you do need a pickup truck"},"content":{"rendered":"<h2 style=\"text-align: center\">Truck stuff<\/h2>\n<p><span style=\"font-weight: 400\"><a href=\"https:\/\/turo.com\/us\/en-us\/truck-rental\">Trucks<\/a>: where would we be without them? No move-in would be complete, no special delivery could happen, and no proper tailgate party could throw down without a pickup truck. Trucks enable us to do more by carrying more of whatever there is to haul \u2014 whether that\u2019s pizza, pet supplies, or a pool table.<\/span><\/p>\n<p><span style=\"font-weight: 400\">In many ways, trucks and American culture <a href=\"https:\/\/turo.com\/blog\/gearheads\/pickup-trucks-and-the-american-dream\" target=\"_blank\" rel=\"noopener noreferrer\">are closely intertwined<\/a>. Both possess an air of capability, bravado, and rugged adventurousness. The USA is a do-it-all, be-it-all nation, and for whichever aspect of that culture there is to celebrate, there\u2019s a truck to showcase it. With modern trucks\u2019 diversity there\u2019s almost no need for luxurious sedans or sleek sports cars \u2014 trucks offer everything those can, plus a bed in the back.<\/span><\/p>\n<h3>Big boys<\/h3>\n<p><span style=\"font-weight: 400\">For example, look at the luxury focus of the GMC Sierra Denali. It has many of the same features premium sedans do. A massive chrome grille, huge wheels, and LED running lights all add eye-catching bling. Technology is among the best too: the latest Sierra Denali 1500 has an available carbon fiber bed, three-by-seven inch heads-up display, and HD side-view cameras to make parking the beast a breeze.<\/span><\/p>\n<div id=\"attachment_11095\" style=\"width: 3010px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-11095\" class=\"wp-image-11095 size-full\" src=\"http:\/\/turo.com\/blog\/wp-content\/uploads\/2018\/07\/MCody-6_Full.jpg\" alt=\"\" width=\"3000\" height=\"1500\" \/><p id=\"caption-attachment-11095\" class=\"wp-caption-text\">Gregory&#8217;s 2016 Ford F-150 King Ranch (Denver, CO)<\/p><\/div>\n<div id=\"attachment_11098\" style=\"width: 2960px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-11098\" class=\"wp-image-11098 size-full\" src=\"http:\/\/turo.com\/blog\/wp-content\/uploads\/2018\/07\/ababineaux_frontangle2_Full.jpg\" alt=\"\" width=\"2950\" height=\"1475\" \/><p id=\"caption-attachment-11098\" class=\"wp-caption-text\">Sam&#8217;s 2014 Chevrolet Silverado 1500 Z71 LTZ (Austin, TX)<\/p><\/div>\n<div id=\"attachment_11108\" style=\"width: 5310px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-11108\" class=\"wp-image-11108 size-full\" src=\"http:\/\/turo.com\/blog\/wp-content\/uploads\/2018\/07\/wissam_tundra_cndolo-3_Full.jpg\" alt=\"\" width=\"5300\" height=\"2650\" \/><p id=\"caption-attachment-11108\" class=\"wp-caption-text\">Wissam&#8217;s 2018 Toyota Tundra 1794 (Mansfield, MA)<\/p><\/div>\n<p><span style=\"font-weight: 400\">Ford\u2019s King Ranch trim level, available on the F-150 and F-350, provides what must be the most luxurious interior in any American vehicle. Supple embossed and stitched leather abounds, with acres of wood grain veneers around the cabin. All this plus the massive cabin mean occupants will never be uncomfortable.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Looking for something with more oomph<\/span><span style=\"font-weight: 400\">? The Dodge Ram SRT-10 set the benchmark for sporty trucks, packing a 500 horsepower V10 pulled straight from the Viper \u2014 not to mention an available six-speed manual transmission. It\u2019s far from lightweight, but as long as the steering wheel is pointed straight, it\u2019ll haul a lot more than cargo.<\/span><\/p>\n<div id=\"attachment_11097\" style=\"width: 5010px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-11097\" class=\"wp-image-11097 size-full\" src=\"http:\/\/turo.com\/blog\/wp-content\/uploads\/2018\/07\/trueby_04_Full-1.jpg\" alt=\"\" width=\"5000\" height=\"2500\" \/><p id=\"caption-attachment-11097\" class=\"wp-caption-text\">Valumotiv&#8217;s 2017 Dodge Ram Rebel (Santa Ana, CA)<\/p><\/div>\n<div id=\"attachment_11096\" style=\"width: 1890px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-11096\" class=\"wp-image-11096 size-full\" src=\"http:\/\/turo.com\/blog\/wp-content\/uploads\/2018\/07\/Mr1x9UNiR7yEGaJL-Dotog.jpg\" alt=\"\" width=\"1880\" height=\"940\" srcset=\"https:\/\/turo.com\/blog\/wp-content\/uploads\/2018\/07\/Mr1x9UNiR7yEGaJL-Dotog.jpg 1880w, https:\/\/turo.com\/blog\/wp-content\/uploads\/2018\/07\/Mr1x9UNiR7yEGaJL-Dotog-300x150.jpg 300w, https:\/\/turo.com\/blog\/wp-content\/uploads\/2018\/07\/Mr1x9UNiR7yEGaJL-Dotog-1024x512.jpg 1024w, https:\/\/turo.com\/blog\/wp-content\/uploads\/2018\/07\/Mr1x9UNiR7yEGaJL-Dotog-768x384.jpg 768w, https:\/\/turo.com\/blog\/wp-content\/uploads\/2018\/07\/Mr1x9UNiR7yEGaJL-Dotog-1536x768.jpg 1536w\" sizes=\"auto, (max-width: 1880px) 100vw, 1880px\" \/><p id=\"caption-attachment-11096\" class=\"wp-caption-text\">Sean&#8217;s 2018 Ford Raptor (Denver, CO)<\/p><\/div>\n<p><span style=\"font-weight: 400\">But the most impressive sport truck today is the mighty Ford SVT Raptor. This is a machine bred from desert racing and built to dominate on any surface. Advanced Fox suspension, a locking differential, underbody skid plates, and beefy tires make it ready for hard trails, but it\u2019s known to be a hoot on pavement too. The Raptor has serious presence \u2014 it rides several inches wider and higher than the F-150 it\u2019s based on, making it so large that it needs government-mandated running lights in the grille, like a semi. Wherever it\u2019s rolling, the V8 in the first-gen Raptor and twin-turbo V6 in the current-gen make it speedy despite its heft.<\/span><\/p>\n<h3><span style=\"font-weight: 400\">Chicken Tax<\/span><\/h3>\n<p><span style=\"font-weight: 400\">Now, if there\u2019s one thing American trucks have in common, it\u2019s that they\u2019re big \u2014 really big. That\u2019s good for cargo-carrying potential, but less so for drivers who want to haul some stuff and still have a vehicle that\u2019s decent on city streets. Small trucks are common in the rest of the world, so why not in the United States? The answer is in the Chicken Tax.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Yes, the Chicken Tax. A leftover from a 1960s-era trade war imposed by President Lyndon Johnson, the Chicken Tax applies a 25% tariff on imported light-duty trucks. This makes it prohibitively expensive for foreign automakers to bring smaller trucks to the U.S., where they\u2019d essentially offer less capacity at the same or greater price than larger, American made pickups.<\/span><\/p>\n<div id=\"attachment_11099\" style=\"width: 5010px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-11099\" class=\"wp-image-11099 size-full\" src=\"http:\/\/turo.com\/blog\/wp-content\/uploads\/2018\/07\/dcrowther_frontangle1_Full.jpg\" alt=\"\" width=\"5000\" height=\"2500\" \/><p id=\"caption-attachment-11099\" class=\"wp-caption-text\">Jared&#8217;s 2017 GMC Canyon Denali (Riverton, UT)<\/p><\/div>\n<p><span style=\"font-weight: 400\">Some OEMs have found creative ways to circumvent the tariff. Mercedes was known to manufacture their Sprinter van (technically classified as a light truck) in a ready-to-build parts kit in Germany, then ship it to South Carolina for American workers to assemble, thereby skirting the Chicken Tax. It goes to show the inane ramifications of automotive trade tariffs, and how they ultimately limit consumers\u2019 freedom of choice.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Still, there are solid options for trucks that aren\u2019t gargantuan in size. The Toyota Tacoma is a classic, and the Chevy Colorado is a relative newcomer. They\u2019re compact enough for cities, but each is available with multiple bed lengths, and in Raptor-esque off road trim with the Tacoma TRD Pro and Colorado ZR2. The segment is growing, too: Ford has announced they\u2019re bringing back the Ranger, and even Hyundai is rumored to be working on something to compete.<\/span><\/p>\n<div id=\"attachment_11106\" style=\"width: 2710px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/turo.com\/rentals\/trucks\/co\/wheat-ridge\/chevrolet-colorado\/223130\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-11106\" class=\"wp-image-11106 size-full\" src=\"http:\/\/turo.com\/blog\/wp-content\/uploads\/2018\/07\/MCody-20_Full.jpg\" alt=\"\" width=\"2700\" height=\"1350\" \/><\/a><p id=\"caption-attachment-11106\" class=\"wp-caption-text\">David&#8217;s 2016 Chevrolet Colorado Z71 (Wheat Ridge, CO)<\/p><\/div>\n<div id=\"attachment_11107\" style=\"width: 4810px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-11107\" class=\"wp-image-11107 size-full\" src=\"http:\/\/turo.com\/blog\/wp-content\/uploads\/2018\/07\/tpatlan_front-angle_Full.jpg\" alt=\"\" width=\"4800\" height=\"2400\" \/><p id=\"caption-attachment-11107\" class=\"wp-caption-text\">Richard&#8217;s 2017 Toyota Tacoma TRD (Beaverton, OR)<\/p><\/div>\n<div id=\"attachment_11104\" style=\"width: 4560px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-11104\" class=\"wp-image-11104 size-full\" src=\"http:\/\/turo.com\/blog\/wp-content\/uploads\/2018\/07\/svongkasem_matt-19_Full.jpg\" alt=\"\" width=\"4550\" height=\"2275\" \/><p id=\"caption-attachment-11104\" class=\"wp-caption-text\">LUSO&#8217;s 2018 Toyota Tacoma TRD PRO (San Diego, CA)<\/p><\/div>\n<p><span style=\"font-weight: 400\">Sports cars are fun, and luxury whips are nice, but when it comes down to it a vehicle\u2019s top functions are practicality, capability, and durability. With the increasing range of trucks on the market, there\u2019s an option to suit any driver\u2019s needs. Ask yourself: if you could only have one vehicle to drive every day for the rest of your life, would it be anything less than a truck?<\/span><\/p>\n<div class=\"buttonWrapper\"><a class=\"button button--large button--dark\" href=\"https:\/\/turo.com\/search?type=11\">Get you a truck<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Truck stuff Trucks: where would we be without them? No move-in would be complete, no special delivery could happen, and no proper tailgate party could throw down without a pickup&#8230;<\/p>\n","protected":false},"author":37,"featured_media":11111,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[54],"tags":[],"class_list":["post-11094","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gearheads"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.2.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"Modern pickups can do anything and can be anything \u2014 toys, tools, daily drivers, luxury cruisers, or status symbols.\" \/>\n\t<meta name=\"robots\" content=\"max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n\t<meta name=\"author\" content=\"Alex Leanse\"\/>\n\t<link rel=\"canonical\" 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