When <\/em>Elisha F<\/em><\/a> graduated with an economics degree, her next step as a derivatives analyst seemed the obvious path. But her entrepreneurial spirit eventually took her in a different direction.<\/em><\/p>\n\n\n\n Like many graduates, while Elisha had ambitions to create something she could build on and earn money along the way, she started out in the corporate world, putting her degree to use in office-based roles. It wasn\u2019t long before she wanted to do something that could give her flexibility, freedom, and the opportunity to grow something to call her own. <\/p>\n\n\n\n Starting any business can be tough. The right idea. The right resources. The time it needs to get off the ground. Many aspiring entrepreneurs turn to opportunities in the sharing economy as a catalyst to build something of their own, as it monetises an existing asset but comes with the support, reach, and energy of a global business.<\/p>\n\n\n\n For Elisha, it started by listing a single car on Turo \u2013 a Range Rover she already owned. \u201cBooking out the car when I wasn\u2019t using it allowed me to offset the high running and insurance costs and make money from what\u2019s essentially a depreciating asset\u201d, she explains, \u201cIt was a great way to earn extra cash while I pursued building another business \u2013 an organic skincare business I built from scratch.\u201d<\/p>\n\n\n\n Elisha started listing her car on Turo two years ago, pulling out all the stops for her first trip by providing bottled water and greeting her guests to show them around the car. \u201cWhen I found Turo, it felt like an elite app with great quality cars and appealed to more experienced drivers\u201d, Elisha explains. Elisha\u2019s business on Turo continues to grow from strength to strength, with guests often booking with her for business trips or special occasions like weddings or events. Today, Elisha has completed over 60 trips on Turo and is one of the platform’s coveted All-Star Hosts.<\/p>\n\n\n\n For Elisha, Turo represents more than just a car-sharing platform. It embodies the spirit of entrepreneurship. The recent Turo event she attended brought together a community of like-minded individuals looking to scale their businesses and grow as entrepreneurs, giving pointers and support to help grow small businesses. This sense of belonging and support has been instrumental in Elisha’s success.<\/p>\n\n\n\n Elisha\u2019s advice to anyone considering sharing their car out on Turo is to just do it. The experience of hosts on Turo range from entrepreneurs to those who just rent out their car when they feel like it. She recommends you start small – try it for a month, complete a booking or two and you\u2019ll then be able to assess the income benefits. <\/p>\n\n\n\n She also highlights the importance of prioritising your guests. Put yourself in their shoes, as this makes a world of difference in their experience and lays the foundation for great reviews as well as repeat business. And finally, get organised! Starting on Turo can be tough if you haven\u2019t got the right tools, so getting an optimised calendar is a great starting point.<\/p>\n\n\n\n
\n\n\n\nTuro as a springboard to entrepreneurship<\/strong><\/h4>\n\n\n\n
More than just a side hustle<\/strong><\/h4>\n\n\n\n
Independent, but not alone<\/strong><\/strong><\/h4>\n\n\n\n
Words of wisdom<\/strong><\/h4>\n\n\n\n
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