by Turo
posted on February 24, 2026
Reinventing the travel journey from trip planning to trip booking.
At Turo, our purpose is to reinvent rental to unlock independence for all. We believe the car should be an icon of freedom, but for too long, the traditional rental industry has burdened travelers with the stress of planning and the frustration of ‘or similar’ surprises. We’re changing the rules of renting to restore that independence—starting with a smarter way to bridge the gap from your first trip idea to the final booking.
Today, we’re bridging the gap between travel inspiration and the open road. We are proud to share that Turo is among the first in the car rental industry to launch an app in ChatGPT —a first-of-its-kind experience that transforms car rental into a personalized conversation for an easier and more seamless way to find the perfect car for your trip.
From Inspiration to Integration
Travel planning is a high-effort process that often starts with a spark of inspiration and ends with a logistical wall. While travelers now use AI to research itineraries and map out routes, the transition to booking a vehicle has historically meant returning to clunky, legacy interfaces and “or similar” guesswork.
The Turo app in ChatGPT delivers intuitive seamlessness by meeting you exactly where you are already planning. By turning the traditional rental process into a dialogue, we offload the mental load of logistics and bridge the gap between a broad idea and a confirmed booking.
- Plan and select in one flow: Turo now integrates directly into your planning flow, allowing you to transition from mapping out an itinerary to identifying the exact vehicle required for your route.
- The conversation becomes a filter: By describing your specific trip requirements—from passenger capacity to specialized gear like ski racks or bike mounts—the AI parses our marketplace of hundreds of thousands of vehicles to find the exact car that fits your needs.
- Eliminate the guesswork: Instead of navigating rigid platforms or settling for unpredictable vehicle swaps, you receive tailored recommendations that match your precise preferences for the journey ahead.
- Bridge the gap to booking: Once the perfect vehicle is surfaced, the ChatGPT integration provides a direct, seamless path to the Turo app or website, where you can finalize your booking on your own terms.
- Reduce the planning hassle: By handling the heavy lifting of demand matching, the integration removes the friction typically associated with traditional car rental, giving you more headspace to focus on the trip itself.
“The launch of the Turo app for ChatGPT represents a major step forward for the car rental industry,” said Turo CEO Andre Haddad. “By combining conversational AI with the depth of our marketplace, we’re reinventing how travelers rent a car by making it easier to discover the right car for their trip while unlocking new demand and earning potential for hosts around the world”
One Conversation, Endless Use Cases
By combining Turo’s unparalleled selection with conversational AI, we offer a superior alternative that adapts to every purpose and preference.
To connect to Turo in ChatGPT, select “Apps” from the sidebar and search for Turo. Once connected, you can start asking questions based on your rental needs:
- The Family Orchestrator: “We’re going to Walt Disney World with three kids and six suitcases. Find me a minivan that can fit seven people, comes with a child’s seat, and can be delivered directly to MCO”.
- The Weekend Trailblazer: “I’m planning a camping trip near Vancouver. Find me a rugged truck that can handle the outdoors”.
- The Life Maximizer:“I have a business meeting in London but want to drive something electric and swanky. What are my EV options near King’s Cross?”.
For you, by design
This isn’t just about speed; it’s about personalization. Turo now acts as your personal travel architect, providing the confidence and flexibility to rent on your terms.
The Turo app in ChatGPT is available today globally so anyone traveling to the United States, Canada, United Kingdom, France, and Australia can get their trip planned faster, easier and just for their needs.
Stop searching. Start chatting. And drive.
