by Andre Haddad
posted on November 3, 2015
To our vibrant RelayRides community,
Today, we’re thrilled to unveil our new identity as Turo.
We’ve had a lot of big changes in the works for a while, and now we’re realizing the next step in our evolution as a business, a brand, and community.
Why the change?
Our members have always been our source of inspiration — and with Turo, we hope to reintroduce ourselves as a brand that is as dynamic and inspiring as the community that fuels it.
What is Turo?
Turo is about turning travel into adventure.
It’s about the stories you fuel by sharing your car, and all the unique cars that make our marketplace so extraordinary — cars that are so much more than compact, intermediate, or full-sized.
It’s about the journeys you take, the roads you navigate, and the people you meet along the way. With Turo, the car you choose is part of a story, not a fleet.
I hope you’ll join us in toasting not just Turo, but also you, our community, the heart and soul of what was once RelayRides, and what is now blossoming into Turo.
Cheers,
Andre Haddad
CEO, Turo
P.S. We’ve also updated our Terms of Service and Privacy Policy. Please review them as soon as possible so you’re up to date with our most recent policies.
Andre Haddad
Andre is the Turo CEO and a true car enthusiast. After many years in the consumer web space, he combines his passion for cars, technology, and the environment each day at Turo as he works to put the world’s one billion cars to better use.
